Karlan Capital Consulting

Project summary 

This logo was selected for the final stage in an online branding contest, although it was not selected as the winning design. It shows my creative process and it received positive and extensive feedback from the client. You can find the actual design contest at:

https://99designs.com/logo-design/contests/karlan-capital-consulting-1319835/entries/

Karlan Capital is a consulting firm that sources turn-key construction services. With a fully professional team of general contractors, providing specialized data center construction. The main idea is a square shape conveying construction and stability. Clean lines are based on a geometric grid with primary and secondary name variations for versatility. The icon can stand by itself for a favicon, app button and more. The primary colors were provided for presentations in white and blue backgrounds.

The brand communicates the entire construction process, from designing to building.