Daniel Vonier Advisory

Project summary
This logo was selected for the final stage in an online branding contest, although it was not selected as the winning design. It shows my creative process and it received positive and extensive feedback from the client. You can find the actual design contest at:
Daniel Vonier Advisory is a personal brand that offers keynote speeches on leadership development. Training the executive workforce in Human Resource skills and organizational development. The desired brand style had to be classic and formal to convey business precision. The client wanted different presentation options for the logo. One that is playing with the initials only (i.e. DV) and one that incorporates the full brand name. The logo had to be classy and communicate top quality with a high degree of professionalism.
The design is a modern icon using light orange, green and cream to create an elegant palette. With the visual style leaning into luxury and sophistication.





